< NewYorkQnews
        Advertising Rates:
INTRODUCTION & DEMOGRAPHIC OVERVIEW
OUR READERS come to New York Q News every day for news and events, and also to learn about new discoveries, upcoming events, travel and tourism, reviews, commentary, the arts, business news, real estate, and more. Gays and lesbians are immediate patrons to a well designed, organized, and content filled website, especially when it's sole purpose is to suit them. By providing as much real and substantial information, incisive feature articles written by seasoned journalists and a team of experts whose insight and technical expertise are exclusive to this site, New York Q News will continue to gain and enjoy the gay and lesbian patronage for years to come.

MAJOR ADVERTISERS have increasingly found that their efforts are well worth the investment to find and attain gay and lesbian audiences... tapping the immense buying power, and expendable income of gays and lesbians.

A RECENT STUDY on Gay and Lesbian buying power in the United  States (conducted by the Connecticut-based Greenfield

 Online), found that the average annual household income for gays and lesbians is $57,000, and growing. Based on the experiences of the New York based Company, Spare Parts, Inc., which helps companies market to gays, estimates that the United States gay and lesbian population is reaching 23 million. According to another study (Inter@ctive Week, August 30, 1999 p. 20.), the US gay community consists of over 19 million people with an estimated buying power of $800 billion. Worldwide, these figures are much larger.

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       HOME PAGE-Advertising Price Information 2003
         > Visual Advertising Configuration: Home Page   
  
     
Time
(mos.)
Square
(medium)
Button 2
(small)
Square
Button
Vertical
Banner
Vertical
Banner
(tower)
Skyscraper
Square
Button
        250 x 250 120 x 60 120 x 120 120 x 240 120 x 400 120 x 600 125 x 125
FIRST FOLD   1      $187 $374 $765 $1,020 $1,360 $425
  2 $357 $714 $1,461 $1,948 $2,598 $812
  3     $533 $1,066 $2,180 $2,907 $3,876 $1,211
  6 $1,060 $2,121 $4,338 $5,783 $7,711 $2,410
  12     $2,098 $4,196 $8,583 $11,444 $15,259 $4,769
  
  
  
SECOND FOLD   1 $672 $178 $355 $727 $969 $1,292 $404
  2 $1,284 $339 $679 $1,388 $1,851 $2,468 $771
  3 $1,915 $506 $1,013 $2,071 $2,762 $3,682 $1,151
  6 $3,810 $1,007 $2,015 $4,121 $5,494 $7,326 $2,289
  12 $7,540 $1,993 $3,986 $8,154 $10,872 $14,496 $4,530
 
 
 
SUB-MENU BAR
 appears through
 entire site		   1          $1,000         
  2 $1,900
  3          $2,750         
  6 $5,625
  12          $11,000         
  
 

> Visual Advertising Configuration: Home Page


NOTE: Pricing on Home Page is per Advertisement, per occurrence.
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       SECTION PAGE-Advertisign Price Information 2003
         > Visual Advertising Configuration: Section Page
BASIC PLAN: Pricing on Section Page is per Advertisement, per occurrence.

   
Time
(mos.)
 
Full
Banner
Half
Banner
Button 2
(small)
Square
Button
Vertical
Banner
Vertical
Banner
(tower)
Skyscraper
Square
Button
         468 x 60 234 x 60 120 x 60 120 x 120 120 x 240 120 x 400 120 x 600 125 x 125
 
FIRST FOLD   1    $592  $296 $143 $286 $585 $780 $1,040 $250
  2   $1,130 $565 $273 $546 $1,117 $1,490 $1,986 $478
  3     $1,686 $843 $408 $815 $1,667 $2,223 $2,964 $713
  6 $3,354 $1,677 $811 $1,622 $3,317 $4,423 $5,897 $1,418
  12     $6,637 $3,318 $1,604 $3,209 $6,564 $8,752 $11,669 $2,805
  
  
  
SECOND
FOLD		   1   $455 $228 $136 $272 $556 $741 $988 $238
  2 $869 $435 $259 $519 $1,061 $1,415 $1,887 $454
  3   $1,297 $648 $387 $774 $1,584 $2,112 $2,816 $677
  6 $2,580 $1,290 $770 $1,541 $3,151 $4,201 $5,602 $1,347
  12   $5,105 $2,553 $1,524 $3,048 $6,236 $8,314 $11,085 $2,665
 
 

> Visual Advertising Configuration: Section Page


VALUE PLAN: Pricing on Section Pages is per Advertisement, per 6 occurrences.
   
Time
(mos.)
 
Full
Banner
Half
Banner
Button 2
(small)
Square
Button
Vertical
Banner
Vertical
Banner
(tower)
Skyscraper
Square
Button
          468 x 60 234 x 60 120 x 60 120 x 120 120 x 240 120 x 400 120 x 600 125 x 125
FIRST FOLD   1    $2,958 $1,479 $715 $1,430 $2,925 $3,900 $5,200 $1,250
  2 $5,649 $2,824 $1,366 $2,731 $5,587 $7,449 $9,932 $2,388
  3    $8,429 $4,214 $2,038 $4,076 $8,336 $11,115 $14,820 $3,563
  6 $16,769 $8,385 $4,054 $8,108 $16,585 $22,113 $29,484 $7,088
  12    $33,183 $16,592 $8,022 $16,045 $32,819 $43,758 $58,344 $14,025
  
  
SECOND
FOLD		   1   $2,275 $1,138 $679 $1,359 $2,779 $3,705 $4,940 $1,188
  2 $4,345 $2,173 $1,297 $2,595 $5,307 $7,077 $9,435 $2,268
  3   $6,484 $3,242 $1,936 $3,872 $7,919 $10,559 $14,079 $3,384
  6 $12,899 $6,450 $3,851 $7,703 $15,756 $21,007 $28,010 $6,733
  12   $25,526 $12,763 $7,621 $15,242 $31,178 $41,570 $55,427 $13,324
 
 

> Visual Advertising Configuration: Section Page

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       ARTICLE PAGE-Advertisign Price Information 2003
         > Visual Advertising Configuration: Article Page   
BASIC PLAN: Pricing on Article Page is per Advertisement, per occurrence.

    
Time
(mos.)
Full
Banner
Medium
Rectangle
Square
(medium)
Button 2
(small)
Square
Button
Vertical
Banner
Vertical
Banner
(tower)
Skyscraper
Square
Button
       468 x 60 300 x 250 250 x 250 120 x 60 120 x 120 120 x 240 120 x 400 120 x 600 125 x 125
FIRST FOLD   1         $110 $220 $450 $600 $800 $250
  2 $210 $420 $860 $1,146 $1,528 $478
  3           $314 $627 $1,283 $1,710 $2,280 $713
  6 $624 $1,247 $2,552 $3,402 $4,536 $1,418
  12           $1,234 $2,468 $5,049 $6,732 $8,976 $2,805
  
  
  
SECOND
FOLD		   1 $350 $500 $420 $105 $209 $428 $570 $760 $238
  2 $669 $955 $802 $200 $399 $817 $1,089 $1,452 $454
  3 $998 $1,425 $1,197 $298 $596 $1,218 $1,625 $2,166 $677
  6 $1,985 $2,835 $2,381 $593 $1,185 $2,424 $3,232 $4,309 $1,347
  12 $3,927 $5,610 $4,712 $1,172 $2,345 $4,797 $6,395 $8,527 $2,665
 
 
 
THIRD FOLD   1 $333       $99 $199 $406 $542    $226
  2 $635 $190 $379 $776 $1,034 $431
  3 $948       $283 $566 $1,157 $1,543    $643
  6 $1,885 $563 $1,126 $2,303 $3,070 $1,279
  12 $3,731       $1,114 $2,228 $4,557 $6,076    $2,532
 
 

> Visual Advertising Configuration: Article Page


VALUE PLAN: Pricing on Article Pages is per Advertisement, per 6 occurrences.
   
Time
(mos.)
Full
Banner
Medium
Rectangle
Square
(medium)
Button 2
(small)
Square
Button
Vertical
Banner
Vertical
Banner
(tower)
Skyscraper
Square
Button
       468 x 60 300 x 250 250 x 250 120 x 60 120 x 120 120 x 240 120 x 400 120 x 600 125 x 125
FIRST FOLD   1         $550 $1,100 $2,250 $3,000 $4,000 $1,250
  2 $1,051 $2,101 $4,298 $5,730 $7,640 $2,388
  3           $1,568 $3,135 $6,413 $8,550 $11,400 $3,563
  6 $3,119 $6,237 $12,758 $17,010 $22,680 $7,088
  12           $6,171 $12,342 $25,245 $33,660 $44,880 $14,025
  
  
  
SECOND
FOLD		   1 $1,750 $2,500 $2,100 $523 $1,045 $2,138 $2,850 $3,800 $1,188
  2 $3,343 $4,775 $4,011 $998 $1,996 $4,083 $5,444 $7,258 $2,268
  3 $4,988 $7,125 $5,985 $1,489 $2,978 $6,092 $8,123 $10,830 $3,384
  6 $9,923 $14,175 $11,907 $2,963 $5,925 $12,120 $16,160 $21,546 $6,733
  12 $19,635 $28,050 $23,562 $5,862 $11,725 $23,983 $31,977 $42,636 $13,324
 
 
 
THIRD FOLD   1 $1,663       $496 $993 $2,031 $2,708    $1,128
  2 $3,175 $948 $1,896 $3,878 $5,171 $2,155
  3 $4,738       $1,415 $2,829 $5,787 $7,716    $3,215
  6 $9,426 $2,814 $5,629 $11,514 $15,352 $6,396
  12 $18,653       $5,569 $11,139 $22,784 $30,378    $12,658
 
 

> Visual Advertising Configuration: Article Page

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       CLASSIFIED-advertising price information 2003

    
Time
(mos.)
Lines
(4 lines
minimum)
Line Highlight
Line Highlight
      &
Hyperlink
Display Ad
Button 2
(small)
Display Ad
Square
Button
Display Ad
Vertical
Banner
Display Ad
Vertical
Banner
(tower)
        Per Line Per Line Per Line 120 x 60 120 x 120 120 x 240 120 x 400
CLASSIFIED LISTING   1 $16 $20 $22 $110 $220 $450 $600
  2 $29 $36 $40 $210 $420 $860 $1,146
  3 $43 $54 $59 $314 $627 $1,283 $1,710
  6 $86 $108 $119 $624 $1,247 $2,552 $3,402
  12 $173 $216 $238 $1,234 $2,468 $5,049 $6,732
  
  
  
ADULT CLASSIFIED LISTING   1 $22 $15 $20 $143 $286 $585 $780
  2 $40 $27 $36 $273 $546 $1,117 $1,490
  3 $59 $41 $54 $408 $815 $1,667 $2,223
  6 $119 $81 $108 $811 $1,622 $3,317 $4,423
  12 $238 $162 $216 $1,604 $3,209 $6,564 $8,752
 
 

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       BUSINESS DIRECTORY-advertising price information 2003

    
Time
(mos.)
Lines
(2 lines
minimum)
Line Highlight
Line Highlight
      &
Hyperlink
Display Ad
Button 2
(small)
Display Ad
Square
Button
Display Ad
Vertical
Banner
Display Ad
Vertical
Banner
(tower)
        Per Line Per Line Per Line 120 x 60 120 x 120 120 x 240 120 x 400
BUSINESS DIRECTORY LISTING   1 $16 $20 $22 $110 $220 $450 $600
  2 $29 $36 $40 $210 $420 $860 $1,146
  3 $43 $54 $59 $314 $627 $1,283 $1,710
  6 $86 $108 $119 $624 $1,247 $2,552 $3,402
  12 $173 $216 $238 $1,234 $2,468 $5,049 $6,732
 
 


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       TERMS & SPECIFICATIONS
 
GRAPHICS SPECS:

- File formats accepted are: JPEG and GIF. NYQnews will not be held accountable for Low resolution or errors in files received.

- Non-conforming advertisement with sizes specified by NYQnews can be re-sized and re-created if needed. A minimum service fee of $75 will be charged. Artwork can also be scanned and re-sized - and a minimum service fee $150 will be charged. Re-size or re-creation of advertisements may differ from it's original. NYQnews will not be responsible for reproduction quality.


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ALL ADVERTISING SUBMISSIONS SHOULD INCLUDE THE FOLLOWING INFORMATION:

- Alternate text (up to 50 characters) for ads placed on Home, Section, and Article pages.

- URL hyperlink to advertiser's web page of choice.

- Special instructions, if any.


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CHANGES:

- Banners and buttons can be changed monthly on VALUE PLAN advertising for SECTION and ARTICLE pages. Ads retained by this plan apply in accordance with their page placement (First/second/third folds) however, these ad locations within the fold placement may change during the duration of their appearance on our site.

- Banners and buttons included hyperlink to advertiser's web page of choice can be altered with prior notification.


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GENERAL TERMS:

- All prices are net. All advertisements must be pre-paid.

- All advertisements must be submitted electronically to media@newyorkqnews.com.

- These terms and conditions shall be deemed incorporated into every insertion order, space oncract, or un-contracted adtertisement given to NYQnews unless specifically modified in a written agreement signed by the webmaster and publisher. Advertising rates and conditions may be changed by NYQnews at any time without prior notice. Further discounts may be available for long-term contracts (outside of what is listed here), and (501c-x) non-profit organizations.

- Returned checks will be subject to a $100 fee, and will automatically revoke all credit agreements. NYQnews reserves the right to require payment 1 month in advance of publication, or by certified check or money order. There are no refunds.

- All ads that include photographic images of a person must be submitted with a photo release from the photographer, and signed by the model(s). No ads will be run without releases.

- Advertisements are acepted only under the condition that the advertisers assume all liability and reponsibility for any legal claims resulting from advertisements published or not published. NYQnews will not be liable for any damages or costs if it fails to publish an ad for any reason, or for no reason at all. NYQnews reserves the right to refuse any adtertising.

- Adult-oriented advertising must appear in the appropriate section.

- New York Q News (NYQnews) provides a public advertising service. You acknowledge that NYQnews does not have any ownership interest in your site. You acknowledge that NYQnews does not, in any way, provide you with content for your site. NYQnews does not edit or verify the content of any internet web site. Webmasters are fully responsible for all content on their site, and the validity of all information which they submit to NYQnews. NYQnews reserves the right to delist any web site at any time for any reason, or no reason at all. When you buy advertising from NYQnews, you warrant to NYQnews (1) that you are an adult, over eighteen years of age; (2) that you have the right to use the method of payment with which you pay NYQnews; and (3) that you follow all international, national and local laws which may govern the operation of your business, and that you will indemnify NYQnews and its staff from any action taken against you or your business as the result of a violation of those laws.